Dr. Scott O. McDonald is a financial advisor and insurance specialist with Innovative Financial Planning. He received a Bachelors's degree in Biology and a Doctorate degree in Optometry from The University of Houston and practiced Optometry for 27 years in Asheville, NC. He holds a North Carolina Real Estate Brokers License. He is also the co-founder and principal of Asheville Property Management, Inc., and Innovative Financial Planning, LLC.
Scott started working in the Securities and Insurance Industry because he felt that most people he knew were poorly advised and or poorly prepared for market volatility, economic certainty, and future retirement. He felt that with his knowledge of the financial industry, its products, and his strong business background he could build a client centered business based on honesty, communication, and hard work to help people reach their financial goals. Scott's financial planning methods emphasize a conservative investment management approach utilizing various forms of securities and insurance products to help meet his client's financial goals.

Scott is very experienced in the use of living benefits of whole life insurance to secure your retirement, build family wealth, leave a legacy to your kids, reduce or eliminate your debt. He is also very experienced in the use of financing premiums to place large face value life insurance contracts in force for less money out of pocket.

Scott enjoys golf, tennis, and mountain biking. He is involved in many areas of local and global mission work and feels fortunate to have met and gotten to know many wonderful people in those times.

Focus Areas

  • Insurance Strategies
  • Investment Strategies (Reg. Reps Only)


  • English


Check the background of this investment professional on FINRA's BrokerCheck